Digital Video Campaign - YouTube, Pre-roll, Bumpers
Some wireless plans aren't as complex as they may sound.
We were asked for a video explaining the NEXT plan that could be put on YouTube, we gave them an idea and a campaign, and they loved it.
We produced 3 long-form videos for YouTube, which had almost a million views per video in under two weeks, and :15 versions that were used as pre-roll. Oh, and some web banners for good measure.
Role: Associate Creative Director
Sr. Copywriter: Caroline Monday
Sr. Art Director: Cassondra Bazelow
CD: Jennifer Stocksmith